For long healthy life, feed to lean body condition using recommended daily feeding amount and Ideal Body Condition Guide

Vitamin A and omega-6 fatty acid, for healthy skin and coat

Balanced minerals, vitamin D and omega-3 fatty acids support healthy teeth and gums

Highly digestible quality ingredients for superior nutrient absorption

Advanced nutrition and dietary fibre to support digestive comfort and wellbeing

Scientifically proven antioxidants to boost immune defence

Review & Ratings
Weight of Dog 1h activity 1 to 3h activity
10 – 15kg 185 – 240gm 210 – 275gm
15 – 20kg 240 – 295gm 275 – 335gm
20 – 25kg 295 – 340gm 335 – 390gm

Feed amount based on 250mL cup (contains approximately 100g PRO PLAN Dog Food Medium Adult)

Feeding Instructions: The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog. Factors such as a dog’s metabolism, size, activity level, age and whether the dog is desexed will affect the amount of PRO PLAN needed to maintain an ideal body condition. The pet experts at Purina have provided the feeding amounts indicated as a starting point. If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly. To help your dog maintain an ideal body condition, monitor your dog’s weight on a regular basis, making sure that their ribs are easily felt and their waist is visible when viewed from above. Maintaining an ideal body condition can benefit your dog’s lifelong health.


Chicken (dehydrated chicken-natural glucosamine source, chicken); brewers rice; whole grain wheat; oats; barley; animal fat preserved with mixed-tocopherols (form of vitamin E); animal digest; minerals, vitamins, amino acids, organic acids and natural flavours (including calcium, phosphorous, sodium, chloride, potassium, magnesium, vitamin E, vitamin B12, zinc, iron, vitamin B3, vitamin C, vitamin D, choline, manganese, vitamin B5, copper, vitamin B1, vitamin B2, vitamin B6, folic acid, vitamin A, Iodine, aluminosilicate, selenium); beet pulp; fish oils and natural antioxidants.

Crude Protein % 25
Crude Fat % 15
Crude Fibre (Max) % 4
Calcium(Min) % 0.9
Phosphorus(Min) % 0.7
Glucosamine (Min) mg/kg 400
Vitamin C (Min) mg/kg 70
Vitamin E (Min) IU/kg 460
Vitamin A (Min) IU/kg 10,000
Vitamin D (Min) IU/kg 1,000
Omega 3 Fatty Acids (Min) % 0.2
Omega 6 Fatty (Min) % 1.5
Metabolizable Energy (ME) kcal/g 3.6




Yes, they may have been adjusted slightly according to each new formula. In addition, for more precision, different levels of dog activity and related feeding guidelines have been introduced.

These new feeding guidelines are clearly shown on the new PRO PLAN Dog packs.

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